BMW will
build a plant to build cars in India.
With this breaking news, India is
clearly the choice of not only call
center and IT outsourcing, but also
the tech related manufacturing.
India is shaping up as the tech
outsourcing hub while China is emerging
as more labor intensive work that
requires less intellectually capable
labor force.
According to media reports from
Germany, BMW has announced that
it is considering building a production
site in India and that a decision
on entering the Indian market could
be made this year. Helmut Panke,
chairman of the management board,
said that the Indian market offered
good prospects and that BMW was
holding concrete talks on different
options. Last year, BMW sold just
122 cars in India, where high import
duties and trading restrictions
have so far made sales difficult.
German rival Mercedes already runs
a production site in India and competitor
Volkswagen is also considering the
move. Even in February last year,
however, Mr Panke said that it could
be years before BMW started its
own production site in India. Mr
Panke's comments at the AGM yesterday
show that BMW is trying to speed
up plans to produce in India, possibly
together with a local partner, as
the car group already has done in
Russia, China and Thailand.