Quantitative research is generally based on statistical analysis of numerical data. This data can be generated by surveys, demographic information, or questionnaires. Look for numerical analysis and results to find quantitative research in journals and books.
A well planned and researched out quantitative statistics or analyses reports is the key to the success of any business activity whether it is personal or corporate in nature. Management of quantitative research is a long-term process than a short-term affair. It acts as a tangible pointer to the life and growth of any business.
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